Track: Central, Eh

  • How to E-E-A-T Your Way to Better SEO

    In response to generative AI, misinformation and the ever-growing internet, Google has responded by changing its definition of quality content and what a website needs to look like to be considered trustworthy. While there won’t be any sacking, attendees will be served an understanding of what E-E-A-T is, why it needs to be part of…

  • Taming the Whirlwind – Growing Your Business While You’re Busy

    If you can never seem to find time to redesign your own website or launch a new service because you’re too busy with client work… you’re not alone, and this talk is for you! Attendees will leave with a (1) better understanding of why it’s so hard to move our businesses forward when we’re busy…

  • How to Ensure Your Website Complies with Canadian Accessibility Laws

    This presentation will provide an overview of web accessibility laws across Canada, both at the federal and provincial levels, including the Accessibility for Ontarians with Disabilities Act and the Accessibility for Manitobans Act. Both of these laws require accessibility for private sector and non-profit organizations. After discussing the legal requirements, Amber will provide a framework…

  • Crash and Burn(out): Navigating Through Rock Bottom of a ‘Forced’ Sabbatical

    Join veteran business leader Cory Miller as he delves into his personal journey of encountering severe burnout, culminating in a ‘forced’ six-month sabbatical from his career. This candid talk reveals the depths of burnout’s impact, the critical turning point leading to a necessary pause, and the ongoing process of recovery and discovery. Cory will share…

  • From Free Plugin to 7-Figure Success: A No-Ads Journey to Profitable WordPress Business

    Discover the inspiring journey of how a simple free WordPress plugin was transformed into a seven-figure enterprise in just two years, without spending a single dollar on advertisements. In this talk, I will share the strategic insights and pivotal decisions that catapulted my plugin from a free offering to a robust, money-making machine. Attendees will…

  • State of Multilingualism in WordPress

    Currently, it isn’t easy to translate your WordPress into different languages. Many plugins have various ways of solving Multilingualism, and even the core has something in store for us in the future. We dive into the differences between the most used plugins and things to be aware of when translating websites

  • Harmonizing Creativity and Code: Collaboration in Design Systems

    As designers, building and maintaining a Design System is beyond WordPress’ boundaries. Not only do we focus on building and structuring reusable UI components that overlap with theming, but we also define unified visual and functional language for a cohesive product that provides value and saves resources. As developers, we seek to isolate each component,…

  • Pivot: Making Room at the Table: Empowering Marginalized Communities Using WordPress

    In today’s dynamic digital landscape, the convergence of WordPress, immersive technologies, and the influx of traditionally marginalized individuals into the WP space presents a thrilling opportunity for proactive engagement and inclusive growth. Let’s embark on a journey together to navigate through the vibrant realm of WordPress, a cornerstone of online presence, creation, and management. We’ll…

  • The Problem(s) with WordPress (not a rant session)

    As WordPress celebrates its 21st anniversary this year, it stands as a testament to unmatched growth, claiming the platform of choice for over 40% of all websites globally (give or take). Such a dominant presence in the digital space, coupled with decades of evolution, naturally brings its own set of challenges. In this session, I…